Wednesday 29 July 2015

Why Microsoft Corporation Is Streaming Xbox One Games to Windows 10


Microsoft (NASDAQ:MSFT) recently enabled local streaming of Xbox One games to Windows 10 computers or tablets. This move, which it announced back in January, could have huge implications for both the PC and console gaming markets. Let's focus on how this feature fits into Microsoft's "One Windows" strategy, and how it could impact other streaming players like Sony (NYSE:SNE), Nvidia (NASDAQ:NVDA), and Valve.
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Source: Microsoft.
Gaming, "One Windows"-styleUnlike its predecessors, Windows 10 was designed to be a "scalable" operating system that could be installed across smartphones, tablets, PCs, and Xbox One consoles. Cross-platform software like universal apps, Cortana, and Edge can then synchronize data across all those platforms.
Last year, Microsoft demonstrated how "universal" games, like Halo: Spartan Assault, could be "cross-bought" on one platform -- Windows Phone, Windows 8, or Windows RT -- and played across all those other devices. That move was intended to encourage app developers, who shunned Windows Phone's tiny user base, to develop cross-platform apps which could also attract a larger PC user base.
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Halo: Spartan Assault. Source: Microsoft.
However, that system didn't include the Xbox 360 or Xbox One versions, which had to be purchased separately from the Xbox Store. Windows 10 fixes that issue by giving the Xbox One access to the Windows Store, and enabling complete cross-purchases across all of Microsoft's platforms.

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